Sistem Informasi Pemasaran Produk Pada Toko Online Agsel
DOI:
https://doi.org/10.33998/jurnalmsi.2022.7.4.681Abstrak
The marketing information system at the existing Agsel Online Store still uses a manual system (dor to bang, wa, brochures and facebook), so the product marketing process takes a lot of time, does not update, is not efficient and spends a lot of money to print banners and brochures resulting in high income. accepted by the minimal agsel shop. For this reason, Agsel online shop wants to use web-based marketing to increase revenue, save time because the web can be accessed at any time, is accurate and more efficient. The purpose of this research is to analyze and design a Product Marketing Information System at Agsel Online Stores. The method used by the author is the prototype design method according to the title that the author takes, namely the analysis and design of a marketing information system at the Agsel online store. It is hoped that with this web-based marketing and sales, it can increase revenue at the Agsel store with more and more Agsel store products being known more widely by the entire community. It is hoped that further researchers at the Agsel store can create a website application that can combine product sales predictions with the Weka application and real web creation, not just design.
Unduhan
Referensi
Arief Rakhman Kurniawan, 2018 Dasar-Dasar Marketing, Cetakan Pertama; Yogyakarta: Quadrant
Dyer, Russell J.T. 2015. Learning MySQL and MariaDB. Heading In The Right Direction With MySQL and MariaDB.
Dr. Sarman Sinaga, dkk. 2020. Penyelesaian Masalah Bisnis dalam Transaksi Elektronik (E-Commerce), Ed 1. Yogyakarta: CV. Sentosa Deli Mandiri.
Fathansyah. 2018. Basis Data; cetakan pertama, edisi revisi ketiga :Bandung; Informatika Bandung
Fandy Tjiptono, Ph.D. 2015. Strategi Pemasaran, Edisi 4; Yogyakarta: CV. Andi Offset.
Jojo, Nomic. 2021. Sistem Informasi Pemasaran. https://www.jojonomic.com/blog/sistem-informasi-pemasaran pada tanggal 20 Januari 2021
Kotler, Philip and Keller, Kevin Lane. 2016. Marketing Management 15. Global Edition. England : Pearson Education Limited.
Kendall, Kenneth E; & Kendall, Julie E. 2014.System Analysis and Design, Eight Edition. USA: Pearson Education, Inc., publishing as Prentice Hall.
Laudon, Kenneth C; &Laudon, Jane P. 2014. Managements Information Systems Managing the Digital Firm. England: Pearson Education Limited.
Marakas, George M; &O’brien, James A. 2013.Introduction to Information Systems, Sixteenth Edition. United States of America: McGraw-Hill Companies, Inc.
Marakas, George M; &O’brien, James A. 2013.Introduction to Information Systems, Sixteenth Edition. United States of America: McGraw-Hill Companies, Inc.
Nugraha,Uci;&Pardiniasa, Mulki Lutfhi Rahman. 2017. Analisis Sistem Informasi Pemasaran Produk Berbasis Web dengan Pemodelan UML.Jurnal Sistem Informasi, Volume 2, Nomor 1. Bandung : Universitas Widyatama
Perung, Rintho Rante.2018. E Commerce, Menciptakan Daya Saing Melalui Teknologi Informasi, edisi ke 1 jilid ke 1. Yogyakarta: Deepublish.
Rakhmat Makmur. 2018 Bisnis Online, cetakan pertama, Edisi Revisikedua; Bandung; Informatika Bandung.
Rahmawati, Noni; &Mulyono, Herry. 2016. Analisis dan Perancangan Sistem Informasi Pemasaran Berbasis Web Pada Toko Billy.Jurnal Manajemen Sistem Informasi, Volume 1, Nomor2. Jambi : STIKOM Dinamika Bangsa
Tanto. Jenis - Jenis Internet Marketing. https://www.hestanto.web.id/jenis-jenis-internet-marketing pada tanggal 05 Maret